Tuesday, November 5, 2019

The Profit - Dante's Italian Cuisine Update

Tonight on The Profit, Marcus Lemonis is in Rockaway, New Jersey to make a deal with Dante's Italian Cuisine.  Dante's Italian Cuisine is an Italian restaurant owned by Dante Alario that is BYOB and specializes in pizzas and other Italian favorites.  While Marcus Lemonis is there, he finds that Dante's father wont stay out of the way and that he needs to teach Dante managerial skills.  Despite the restaurant's struggles and the run-down appearance, Marcus thinks the food is delicious.


Let's take a look at some information related to Dante's Italian Cuisine as well as what kind of deal was made on the show.






News and Links Related To The Company:

  • Here is a 9-minute preview video of the episode from the CNBC Prime YouTube page.
  • Here is the Dante's Italian Cuisine & Brick Oven Pizza Facebook page and website.
    • Their website and Facebook page both advertise their upcoming appearance on The Profit.
  • The restaurant was formerly called Brick House Restaurant when Dante bought it in 2016.
  • The restaurant was closed almost the whole month of August.  The grand re-opening with Marcus Lemonis happened in early September 2019. (Link)
  • In late August, Dante updated customers in a Facebook post on what has been done, stating, 

"To Our Valued Customers,
As you may know, we have been undergoing renovations to improve the appearance & functionality of Dante's Italian Cuisine & Brick Oven Specialty Pizza. Our work is now nearing completion & we have a target date for re-opening on Tuesday, September 3rd.
Over the past few weeks, we took major strides in improving all facets of our business which include the following:
•Outside appearance around the building & property to create a more inviting appeal for our guests
•Re-formatting our kitchen with a better functional design & equipment upgrades which will cut down waiting times for your orders
•New dining room including brand new furniture & additional barstool seating around our brick ovens
We could not be more excited to add the finishing touches so we can get back to doing what we love -- Serving you! Each day we are getting closer to our goal & we will see you after Labor Day barring any setbacks.
Lastly, we would like to thank each and every one of you for your patience & continued support through this process. The finished product will enable us to serve the Rockaway community better than ever before!
Looking forward to serving you soon,
-Dante"

The Deal From The Episode Plus Post-Show Updates (this will be updated continually):

  • The Deal - Marcus didn't take any equity in the business, but decided to help out Dante in cleaning up the business.  He gave Dante an interest free loan of $30,000 for updates that could be repaid whenever Dante wants.
  • Since filming, Dante gave an update that said, "We’re not breaking any records now, but business has been better." (Link)
  • Here are the Yelp reviews for Dante's Italian Cuisine sorted from newest to oldest. The reviews are mostly positive. (Link)
  • Here are the Tripadvisor reviews for Dante's which are somewhat mixed. (Link)
  • Here is the Stars of Hope website


*To see how all of the businesses from The Profit are doing, go to the The Profit Updates page. Also Like us on Facebook or Follow Us on Twitter to stay up to date with all things involving The Profit.

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