Thursday, August 20, 2015

The Profit - Sweet Pete's Continues Expansion

Sweet Pete's candy shop, which was featured on season 2 of The Profit has announced they acquired a candy business to expand into Lake Forest, Illinois.  They acquired Jolly Good Fellows Sweet Boutique in Lake Forest, which they will convert into a full-service Sweet Pete's Candy Shop.  Co-Owner Allison Behringer stated in the press release:
"Over the past 12 months we have experienced tremendous growth based on having the proper people, process and product at our Jacksonville, Florida facility and we will be reviewing additional markets across the country and opportunities in which to expand our Sweet Pete's brand." 
The new Lake Forest location will have a candy factory, dessert bar, and a 2,000 square foot event room for catered events, candy making classes and birthday parties.  As Marcus Lemonis is local to Chicago, you would expect him to be involved quite a bit with the new Lake Forest store.

Sweet Pete's original location was in Jacksonville, Florida which was the location featured on The Profit.  During that episode Marcus Lemonis made a deal to become a 50% partner.  Since the episode aired, Marcus bought a mansion in downtown Jacksonville and renovated it.  This 23,000 square foot location now houses Sweet Pete's and has become a local attraction with tons of positive reviews.

The press release states that this Lake Forest acquisition kicks off a "national expansion," so it will be interesting to see if Sweet Pete's expands into other cities.

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